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Mintel Reports offers product and industry market research reports covering US and International marketplaces. Each report combines data and analysis of the competitive landscape, supply chain, market-share size and trends, and consumer profiles. Complex demographic issues are broken into easy-to-understand sections, explaining consumer behavior and demonstrating the structure of the market. Reports may be downloaded as RTF (rich-text format) files; tabular data may also be saved as CSV (comma-separated values) files.
The Help button is available at the top right-hand corner of each page.
Varies by report, with some dating from 2001.
Original research reports compiled by Mintel, with selected data from consumer survey research firms such as Simmons National Consumer Surveys and Harris Interactive, as well as retail sales figures from Information Resources, Inc. and trade associations.
Type of coverage
Full-text product and industry reports.
Print counterpart or
Vendor/electronic presentation provider